Brand assets and visual identity principles

Simple guidelines how to use the Skustack brand and its
downloadable assets for your convenience.

Clearspace

We wanted to visualize Skustack’s core identity in a clear way.
The S letter shape is interwoven into a stack of warehouse cargo which visually gives out the concept of the business.

Usage

Our logo needs to be clearly visible at all times.

Colors

RGB – 103/58/183
HEX – #673AB7
CMYK – 80/90/0/0

RGB – 171/71/188
HEX – #AB47BC
CMYK – 50/90/0/0

RGB – 51/51/51
HEX – #333333
CMYK – 20/20/20/80

RGB – 102/102/102
HEX – #666666
CMYK – 20/20/20/60

Font

It’s classy, modern, and approachable. Just like us.

We use Montserrat for headlines and details

Easygoing and friendly — the Skustack typeface is expressing our willingness to helpfully drive your business forward.

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